{"id":242318,"date":"2022-11-03T13:55:05","date_gmt":"2022-11-03T12:55:05","guid":{"rendered":"https:\/\/www.pphr.dk\/?page_id=242318"},"modified":"2026-07-22T09:26:58","modified_gmt":"2026-07-22T07:26:58","slug":"business-development","status":"publish","type":"page","link":"https:\/\/www.pphr.dk\/en\/services\/business-development\/","title":{"rendered":"Business development"},"content":{"rendered":"\n<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section et_animated topbanner\"><div class=\"et_pb_row_0 et_pb_row et_block_row\"><div class=\"et_pb_column_0 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"dsm_typing_effect_0 dsm_typing_effect et_pb_bg_layout_light et_pb_module et_flex_module\"><div class=\"et_pb_module_inner\"><h1 class=\"dsm-typing-effect et_pb_module_header\">\n\t\t\t  \n\t\t\t  <span class=\"dsm-typing-wrapper\"><span class=\"dsm-typing-strings\"><\/span>\n\t\t\t<span class=\"dsm-typing\" data-dsm-typing-strings=\"[&quot;Business development&quot;]\"data-dsm-typing-speed=\"100ms\" data-dsm-typing-backspeed=\"50ms\" data-dsm-typing-backdelay=\"10000ms\" data-dsm-typing-loop=\"off\"data-dsm-typing-remove-cursor=\"on\"data-dsm-typing-cursor=\"|\" data-dsm-typing-shuffle=\"off\" data-dsm-typing-fadeout=\"off\" data-dsm-typing-viewport=\"80%\" data-dsm-typing-repeat=\"on\" ><\/span><\/span>\n\t\t\t  \n\t\t\t<\/h1><\/div><\/div><div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h1>Business development<\/h1>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_row_1 et_pb_row et_block_row et_animated\"><div class=\"et_pb_column_1 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><p>We help organisations achieve their business strategy goals through tailored development programmes that provide an overview of the tasks and processes required to analyse potential growth opportunities.<\/p>\n<\/div><\/div><div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_0_wrapper preset--module--divi-button--default_wrapper\"><a class=\"et_pb_button_0 et_pb_button et_pb_bg_layout_light et_animated et_pb_module et_block_module preset--module--divi-button--default\" href=\"https:\/\/www.pphr.dk\/en\/request-a-quote\/\" data-icon=\"E\">Request a quote<\/a><\/div><\/div><\/div><\/div><div class=\"et_pb_section_1 et_pb_section et_section_regular et_block_section\"><div class=\"et_pb_row_2 et_pb_row et_block_row\"><div class=\"et_pb_column_2 et_pb_column et_pb_column_3_5 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_animated et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h3>Create coherence and awareness when you develop the business<\/h3>\n<h2>Reach your full market potential with strategic business development<\/h2>\n<\/div><\/div><div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><p>We work with results-driven businesses that want to realise their growth potential. Through strategic business development, new approaches and knowledge are embedded to support the implementation of new processes. This creates the foundation for a new performance culture to help achieve the company's business goals.<\/p>\n<h4>How we can help:<\/h4>\n<ul>\n<li>\n<p>How you uncover new performance areas that can contribute to the existing performance culture.<\/p>\n<\/li>\n<li>\n<p>How to implement new innovative initiatives that will help unlock your growth potential - and what development potential is hiding in your particular mix of people.<\/p>\n<\/li>\n<li>\n<p>Tools to integrate the company's business objectives into your strategy development.<\/p>\n<\/li>\n<li>\n<p>How to ensure motivation and momentum - either as a team or a leadership group - with a focus on synergies that create cohesion and awareness among individuals.<\/p>\n<\/li>\n<li>\n<p>To facilitate a space that challenges the existing business strategy, where \u2013 together \u2013 we define the areas of action that will create the greatest impact on the business - without compromising motivation. <\/p>\n<\/li>\n<\/ul>\n<p>We facilitate all aspects of business development using research-based methods and processes that create direction and maximise your execution power.<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><div class=\"et_pb_column_3 et_pb_column et_pb_column_2_5 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h3 style=\"text-align: center;\">Do you need business strategy consulting?<\/h3>\n<\/div><\/div><div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img decoding=\"async\" src=\"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/torben-norby-contact.png\" width=\"427\" height=\"427\" srcset=\"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/torben-norby-contact.png 427w, https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/torben-norby-contact-100x100.png 100w, https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/torben-norby-contact-300x300.png 300w, https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/torben-norby-contact-150x150.png 150w\" sizes=\"(max-width: 427px) 100vw, 427px\" class=\"wp-image-47893\" title=\"torben-norby-contact\" \/><\/span><\/div><div class=\"et_pb_text_5 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h4 style=\"text-align: center;\"><a href=\"https:\/\/www.pphr.dk\/en\/torben-norby-2\/\">Torben N\u00f8rby, CEO &amp; Co-founder in People &amp; Performance<\/a><\/h4>\n<\/div><\/div><div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_1_wrapper preset--module--divi-button--default_wrapper\"><a class=\"et_pb_button_1 et_pb_button et_pb_bg_layout_light et_animated et_pb_module et_block_module preset--module--divi-button--default\" href=\"tel:+4579277290%20\" data-icon=\"E\">Call us today<\/a><\/div><\/div><\/div><\/div><div class=\"et_pb_section_2 et_pb_section et_section_regular et_block_section\"><div class=\"et_pb_row_3 et_pb_row et_block_row\"><div class=\"et_pb_column_4 et_pb_column et_pb_column_1_3 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_blurb_0 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image et_animated\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img decoding=\"async\" src=\"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/cropped-site-icon-pphr.png\" width=\"512\" height=\"512\" srcset=\"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/cropped-site-icon-pphr.png 512w, https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/cropped-site-icon-pphr-480x480.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 512px, 100vw\" class=\"wp-image-54637\" alt=\"people-and-performance-cropped-site-icon-pphr.png\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">International market outlook<\/h4><div class=\"et_pb_blurb_description\"><p style=\"text-align: center;\">We work across Europe, in the Middle East, North, Central and South America and in Asia. Our flexible approach means we can deliver at or close to the customer, depending on what is deemed best for each process.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"et_pb_column_5 et_pb_column et_pb_column_1_3 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_blurb_1 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image et_animated\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img decoding=\"async\" src=\"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/cropped-site-icon-pphr.png\" width=\"512\" height=\"512\" srcset=\"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/cropped-site-icon-pphr.png 512w, https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/cropped-site-icon-pphr-480x480.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 512px, 100vw\" class=\"wp-image-54637\" alt=\"people-and-performance-cropped-site-icon-pphr.png\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">Business insights across industries<\/h4><div class=\"et_pb_blurb_description\"><p style=\"text-align: center;\">We have extensive experience from many different industries. That means we bring fresh perspectives and business insights.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"et_pb_column_6 et_pb_column et_pb_column_1_3 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_blurb_2 et_pb_blurb et_pb_bg_layout_light et_pb_blurb_position_top et_pb_module et_block_module\"><div class=\"et_pb_blurb_content\"><div class=\"et_pb_main_blurb_image et_animated\"><span class=\"et_pb_image_wrap et_pb_only_image_mode_wrap\"><img decoding=\"async\" src=\"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/cropped-site-icon-pphr.png\" width=\"512\" height=\"512\" srcset=\"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/cropped-site-icon-pphr.png 512w, https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/cropped-site-icon-pphr-480x480.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 512px, 100vw\" class=\"wp-image-54637\" alt=\"people-and-performance-cropped-site-icon-pphr.png\" \/><\/span><\/div><div class=\"et_pb_blurb_container\"><h4 class=\"et_pb_module_header\">Experience with all kinds of organisations<\/h4><div class=\"et_pb_blurb_description\"><p style=\"text-align: center;\">We work closely with our customers - whether they are large international corporations, small and medium-sized enterprises or start-ups. Private equity funds, boards and top management use us as partners.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"et_pb_section_3 et_pb_section et_section_regular et_block_section\"><div class=\"et_pb_row_4 et_pb_row et_block_row\"><div class=\"et_pb_column_7 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_6 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h1>Business development requires a business strategy<\/h1>\n<p>Business development is the continuous optimisation of an organisation's business base and development potential.<\/p>\n<p>The first step in business development is to analyse and identify business challenges. The next step is to set down your intentions and draw up a business strategy. The business strategy must be robust and \"bendable\" to sudden challenges and events that may have an impact on the company's turnover.<\/p>\n<p>The third step is implementing your strategy - translating it into concrete action - that meets the strategy's long-term goals.<\/p>\n<p>&nbsp;<\/p>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_row_5 et_pb_row et_block_row\"><div class=\"et_pb_column_8 et_pb_column et_pb_column_2_5 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_image_1 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img decoding=\"async\" src=\"https:\/\/www.pphr.dk\/wp-content\/uploads\/2022\/11\/forretningsudvikling_people-and-performance.webp\" width=\"400\" height=\"400\" srcset=\"https:\/\/www.pphr.dk\/wp-content\/uploads\/2022\/11\/forretningsudvikling_people-and-performance.webp 400w, https:\/\/www.pphr.dk\/wp-content\/uploads\/2022\/11\/forretningsudvikling_people-and-performance-100x100.webp 100w, https:\/\/www.pphr.dk\/wp-content\/uploads\/2022\/11\/forretningsudvikling_people-and-performance-300x300.webp 300w, https:\/\/www.pphr.dk\/wp-content\/uploads\/2022\/11\/forretningsudvikling_people-and-performance-150x150.webp 150w\" sizes=\"(max-width: 400px) 100vw, 400px\" class=\"wp-image-242371\" title=\"forretningsudvikling_people and performance\" \/><\/span><\/div><\/div><div class=\"et_pb_column_9 et_pb_column et_pb_column_3_5 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_7 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h1>What is business development?<\/h1>\n<p>More specifically, business development is the analytical work that identifies the organisation's growth opportunities and the processes to support development. Business development does not only relate to the \"business\", but all activities and actions that should contribute to the development of the company and create more growth. It does not necessarily have to be sales related before we call it 'business development'.<\/p>\n<p>Business development is not just one thing. When we talk about development and growth, progress is created by people. Therefore, there may be several needs when developing the organisation to achieve a long-term goal. When a company wants to develop its business, one of the questions it can ask is:<\/p>\n<ul>\n<li>\n<p>Is the current leadership team equipped to deliver on the overall business strategy objectives?<\/p>\n<\/li>\n<li>\n<p>What specific skills are important for the team to drive development?<\/p>\n<\/li>\n<li>\n<p>On which parameters do we need to improve performance?<\/p>\n<\/li>\n<li>\n<p>How do we maintain motivation when we face challenges?<\/p>\n<\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><div class=\"et_pb_row_6 et_pb_row et_block_row\"><div class=\"et_pb_column_10 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_8 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><p>At People &amp; Performance, we first and foremost look at people and how to optimise performance. Either as a group, team or individual manager. You can optimise your business through initiatives that increase employee retention through greater awareness of their own strengths and weaknesses, as well as tailored performance programmes.<\/p>\n<p>All of these are linked to developing the organisation so that it is better equipped to achieve business objectives.<\/p>\n<\/div><\/div><div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_2_wrapper preset--module--divi-button--default_wrapper\"><a class=\"et_pb_button_2 et_pb_button et_pb_bg_layout_light et_animated et_pb_module et_block_module preset--module--divi-button--default\" href=\"https:\/\/www.pphr.dk\/en\/request-a-quote\/\" data-icon=\"E\">Do you need help with business development?<\/a><\/div><\/div><\/div><div class=\"et_pb_row_7 et_pb_row et_block_row\"><div class=\"et_pb_column_11 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_9 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h1>Business development is about growth opportunities<\/h1>\n<p>Business development is about unlocking the organisation's growth opportunities and reaching its full market potential. Business development can be achieved through different types of actions. What they all have in common is the need to ensure the long-term financial growth of the organization. The method used depends on the strategic basis of the company and the resources available for the execution itself.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":54916,"parent":55193,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-242318","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"dsm_author":{"name":"Astrid R","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/3948a8640ba2d7deb14c8031f503a7a07eedc743a55803e5670af1297d41a9c8?s=96&d=mm&r=g","archive_link":"https:\/\/www.pphr.dk\/en\/insights\/author\/astrid-rorbyecompasshrg-com\/","biodata":""},"dsm_categories":[],"dsm_attachment_categories":[],"dsm_featured_image":{"thumbnail":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass-150x150.png","medium":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass-300x205.png","medium_large":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png","large":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png","1536x1536":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png","2048x2048":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png","et-pb-post-main-image":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass-400x250.png","et-pb-post-main-image-fullwidth":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png","et-pb-portfolio-image":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass-400x284.png","et-pb-portfolio-module-image":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass-510x382.png","et-pb-portfolio-image-single":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png","et-pb-gallery-module-image-portrait":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass-400x397.png","et-pb-post-main-image-fullwidth-large":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png","et-pb-image--responsive--desktop":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png","et-pb-image--responsive--tablet":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png","et-pb-image--responsive--phone":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass-480x329.png","woocommerce_thumbnail":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass-500x397.png","woocommerce_single":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png","woocommerce_gallery_thumbnail":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass-100x100.png","full":"https:\/\/www.pphr.dk\/wp-content\/uploads\/2021\/11\/people-and-performance-logo-part-of-compass.png"},"dsm_comment_count":0,"_links":{"self":[{"href":"https:\/\/www.pphr.dk\/en\/wp-json\/wp\/v2\/pages\/242318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pphr.dk\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.pphr.dk\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.pphr.dk\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pphr.dk\/en\/wp-json\/wp\/v2\/comments?post=242318"}],"version-history":[{"count":22,"href":"https:\/\/www.pphr.dk\/en\/wp-json\/wp\/v2\/pages\/242318\/revisions"}],"predecessor-version":[{"id":284211,"href":"https:\/\/www.pphr.dk\/en\/wp-json\/wp\/v2\/pages\/242318\/revisions\/284211"}],"up":[{"embeddable":true,"href":"https:\/\/www.pphr.dk\/en\/wp-json\/wp\/v2\/pages\/55193"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pphr.dk\/en\/wp-json\/wp\/v2\/media\/54916"}],"wp:attachment":[{"href":"https:\/\/www.pphr.dk\/en\/wp-json\/wp\/v2\/media?parent=242318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}